PR3D Models

LocationsHub Launches Matterport Production-Ready 3D Location Models for Filmmakers Worldwide

Screen Grab: The Warren House in Clayton County, GA |  For the LocationsHub Production-Ready 3D (PR3D) for The Warren House, please click here.

Screen Grab: The Warren House in Clayton County, GA |  For the LocationsHub Production-Ready 3D (PR3D) for The Warren House, please click here.

This month, LocationsHub – a Reel-Scout company – launches its new Production-Ready 3D (PR3D) Gallery featuring 3D models of selected locations available for filming.

On-Location at The Warren House in Clayton County, Georgia USA | The Warren House Owner Jack Farra (left) and We Get Around Founder, CEO and Chief Photographer Dan Smigrod | Image by Sarah Le.

On-Location at The Warren House in Clayton County, Georgia USA | The Warren House Owner Jack Farra (left) and We Get Around Founder, CEO and Chief Photographer Dan Smigrod | Image by Sarah Le.

Using Matterport's 3D media platform, PR3D models are 2D photo overlays blended with a 3D mesh creating an interactive, immersive 3D model for viewers. 

We Get Around Chief Photographer Dan Smigrod was among six Matterport 3D Camera Pro photographers worldwide engaged to create 3D models for the launch of the LocationsHub PR3D Gallery.

Fifty-percent of the 3D models used in the launch were created by We Get Around, including these by Dan for the Clayton County Film Office and viewable within LocationsHub:

Sony Pictures first live action scripted series POWERS filmed at Atlanta Tech Village as a result of PR3D galleries created by Dan:

"I am so proud to be among the Matterport pros engaged to capture and create Production-Ready 3D – PR3Ds – for the launch of the LocationsHub PR3D Galleries," says Dan. "For film/TV production companies, LocationsHub PR3D solutions will save time, money and improve the processes from location scouting to production. Looking back a year from now, location scouts, filmmakers and producers will wonder how they lived without the PR3D solution now available at LocationsHub.com."

"We are delighted that LocationsHub chose Matterport's 3D media platform to develop their 3D Gallery which gives an outstanding immersive experience for pre-production scouting as if you were really there," said Matterport CEO Bill Brown. 

For property owners, the Production-Ready 3D technology brings locations to life. With a PR3D model, viewers can experience a location almost as if they're there in person. It’s one of the best ways to market a location to the film industry. PR3D locations get quick, positive response from location scouts, filmmakers, and producers.

Utilizing Matterport’s latest 3D technology, PR3D models allow film professionals to view a location in a top-down view, virtually move around the space in fluid motion, and thoroughly explore each location. They can take measurements of doorways, windows, and rooms, calculate ceiling heights, etc. They can even annotate the model so that others on the production can read their notes and ideas about how the location could be used. Additionally, they can plan dolly moves, camera angles, and the blocking of actors - all from their computer screens without having to travel to the actual location. 

For property owners, Production-Ready 3D technology helps bring their locations to life. With a PR3D model, viewers can experience a location almost as if they're there in person. It’s one of the best ways to market a location to the film industry. PR3D locations get quick, positive response from location scouts, filmmakers, and producers.

For film industry professionals, Production-Ready 3D models let viewers visit and view the space from almost every angle possible, from the comfort of their own office or home.

Video: POWERS Actress Logan Browning ("Zora") gives Atlanta Tech Village "shout-out" about filming at the Village as a result of the Village PR3D models – created by We Get Around – in LocationsHub. Logan loved her Village experience so much, she returned for a tour and to meet Village members. Video courtesy of Friendly Human (an Atlanta Tech Village member company.)

Until now, filmmakers have typically relied on location photos to decide whether a location was suitable for the production. If a location looks good in photos, the filmmakers (or location scouts) would then visit the location in person to make their final decision.

With PR3D locations, the models are online and can be viewed on any computer, mobile phone, or tablet from anywhere at anytime. It's even possible to plan basic filming logistics such as pre-visionalization of:

  • camera angles
  • dolly moves
  • lighting placement
  • set design
  • blocking of actors

Being able to effectively scout for film locations online saves the production time, money and improves existing processes.

“A PR3D model adds value throughout the entire production process,” said Ed Henegar, President of Reel-Scout, “Certainly with pre-production scouting and tech scouting, but also for the art, lighting, construction departments – even to post-production where a 3D model could preserve, for future reference and use, a set that would likely be destroyed once the production was complete.”

To engage We Get Around to create LocationsHub PR3D models for your greater Atlanta area film/TV production location, please contact LocationsHub.

More Info: LocationsHub Production-Ready 3D Showcase Gallary

Related